Best for: Protecting yourself and your loved ones from the financial impact of accidents
Key person insurance helps businesses safeguard against financial losses if a critical individual — such as a founder, partner, or executive — experiences death, disability, or critical illness. It provides funds to stabilize operations, manage cash flow, and maintain business continuity during challenging transitions.
Coverage | Trigger | Benefit | Who Receives It |
Life Insurance | Death | Tax-free lump sum | Business |
Critical Illness | Diagnosis of serious illness | Tax-free lump sum | Business |
Disability | Inability to work | Monthly income replacement | Business |
Death
Tax-free lump sum
Business
Diagnosis of serious illness
Tax-free lump sum
Business
Inability to work
Monthly income replacement
Business
Key person insurance is ideal for startups, professional corporations, partnerships, and businesses reliant on specialized skills or leadership — helping ensure the future of your business is secure.
“Thank you, Ashish and the PrimeLife team — easy process and great support!”
“I finally understand my options and feel confident about my coverage.”
















